matt rodin

Social content,
graphics, and copy
for theater.

I partner with theaters, producing offices, and media companies — helping translate the work to the internet, and the internet to the work.

I'm also a working actor, which means I've been inside these campaigns, not just adjacent to them.

NY/LA 10+ yrs 300+ projects
Pride Plays brand identity
BRANDINGview deck →
Bernadette Peters meme
MEMElook →
Fourth Wall
BRANDINGvisit →
Sweeney Todd
BRANDINGwatch →
JFK quote graphic
EDITORIALview →
Why Cast Recordings Still Matter
EDITORIALview →
Elaine Stritch meme
MEMElook →
2025 Was Officially the Year of the Theatre Kid
EDITORIALview →
Addams Family mockup
BRANDINGwatch →
The Tony Awards Hadestown Broadway.com &Juliet Hamilton The Outsiders Playbill Dear Evan Hansen

I've been on stage (Company national tour, BEAU Off-Broadway), in media (Broadway.com, 125 episodes of The Red Carpet Challenge), and in brand and content work with clients ranging from SoulCycle to Simon Sinek. I write a weekly newsletter on the relationship between show and business called The Fourth Wall that goes out to 1,700+ industry readers every week.

Social content Graphics, copy, and creative direction for the feeds that represent the work you do.
Campaign + identity Visual systems, logos, and launch assets for projects, productions, or seasons.
Comms + copy One-sheets, decks, emails, and written materials that actually sound like you.